Sunday, 15 July 2012

Analysis of a Rock Music Video 1

Volumes - Wormholes

Rock music videos tend to follow a particular formula, in terms of performance and narrative. This particular music video is exemplary for demonstrating the conventions of a typical rock video:

  • This video features the persona bared by almost all heavy rock music videos today, in terms of the bands performance, and presence. The band are displayed as being very energetic, matching the pace of the music, and conforming to our ideas about rock music being expressive and somewhat aggressive. All members are hugely active throughout the duration of the video, and at no point is any member static.
 

  • This video also conforms to the typical use of lighting in heavy rock music videos. This video seems to have a significant lack of lighting, to again convey the aggressive attitude shared, to conform to all the themes of heavy rock, and to also give the video a sinister mise-en-scene. Dim lighting is used to spotlight specific instruments displaying the technicality of each part.



  • This particular video also uses the element of a narrative to accompany the performance. This is typically implemented to create a more interesting music video and to help refrain from causing viewer fatigue. The narrative shows a series of tranquil locations, which enters upon the change of dynamics in the song, as the song becomes more melodic. This is incredibly typical of music videos in the hardcore genre, as the narrative tends to reflect the phrase of the song.


  • This video also follows the conventional formula of rock music videos, as during the performance element, each member of the band has an equal amount of shot time. This is a unique element of the genre, as other genres music videos tend to idolise the Lead vocalist, such as pop videos. This quick change between band members is refreshing, and keeps the viewer following and entertained.



No comments:

Post a Comment